
Go-to-Market Manager
About the role
We're looking for a GTM Manager to be the execution engine behind Dream Play's marketing and brand presence. You'll work directly under the GTM Lead, owning specific workstreams across social, content, events, and community — and making sure the day-to-day gets done with high quality and speed. This is a hands-on role for someone who wants to build in a fast-moving sports-AI startup. Travel required.
WHAT YOU'LL DO
Brand & Content Execution
- Execute Dream Play's brand voice and visual identity across assigned channels and campaigns
- Create and manage content in line with the GTM Lead's direction — posts, briefs, copy, and creative assets
- Maintain consistency across touchpoints; flag gaps or quality issues proactively
Social Media & Digital
- Manage day-to-day publishing and community engagement across Instagram, YouTube, and LinkedIn
- Track performance metrics and share weekly reporting with the GTM Lead
- Support growth campaigns for user and court acquisition alongside the performance team
Events & On-Ground Activation
- Support planning and lead execution at local court launches, tournaments, and expos
- Own logistics: space setup, signage, player engagement, and coordination with venue partners
- Be the boots-on-ground at activations — making sure the Dream Play experience lands well
Communities & Influencer Support
- Help manage Dream Play's ambassador programme — coordination, content, and relationship upkeep
- Drive community presence across padel and pickleball clubs, WhatsApp groups, and Discord servers
- Assist in identifying and onboarding influencer and brand partners
What we are looking for
Must-Haves
- 4–6 years in marketing, brand, or GTM — consumer tech, sports, or lifestyle preferred
- Experience executing campaigns or events end-to-end; you've shipped things, not just planned them
- Strong social media fundamentals — content, scheduling, engagement, and basic analytics
- Organised and detail-oriented; comfortable managing multiple workstreams simultaneously
- Clear communicator — written and verbal; can brief a designer or brief a court partner with equal ease
- High ownership, low need to be managed
Good to Have
- Familiarity with racket sports communities (padel, pickleball, tennis, squash)
- Experience supporting influencer or ambassador programmes
- Exposure to multi-market or multi-city execution
About us
Dream Play is building the intelligence layer for racket sports — starting with padel and pickleball, the fastest-growing sports globally. Backed by Dream Sports (Dream11 family), we give every player what was once only available to professionals: skill measurement, match analytics, AI coaching, and smart matchmaking.
1,500+ users · 45 live courts incl. Dubai · 2,000+ matches analysed · Inbound from Spain, Argentina, UAE, UK, and Australia — with zero international marketing spend.
Ready to apply?
Takes less than 2 minutes.